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Rare and fascinating, mysterious and magical, the diamond has ignited romantic passion throughout history. The word alone conjures up a thousand images of rare, precious and desirable sparkling tokens of love. Created 3 billion years ago, deep within the core of the earth and brought to the surface by volcanic eruption, most diamonds sparkling on fingers today are more than 100 million years old. So rare are they, that for centuries only kings could wear diamonds. No other gift says "I love you, now and forever" like diamonds.